Boca Raton, FL (PRWEB) February 21, 2012
DRTV Agency and Infomercial production company, InfoWorx Direct (http://www.InfoWorx.com) has expanded its capabilities as a per inquiry advertising specialist in short form and long form television and radio. The TV infomercial production company and media buying agency has developed a proprietary platform that can deliver :30 second or :60 second lead generator calls using the client’s 800 numbers or by providing clients with toll free 800 numbers forwarded directly to the client?s call center or in house consultants.
“Our newly developed per inquiry advertising system empowers the marketer to dictate the amount they are willing to pay for a response and also controls the number of responses they are willing to handle. We have been specializing in pay for performance TV and Radio programs since 1999,? Ron Perlstein, Executive Producer and Media Director at InfoWorx Direct explained. “Our new system allows the client to choose if they want to run spots 24/7 or custom tailor hours to conform to call center operations.”
In per inquiry TV and Radio advertising, the advertiser can specify how many calls or orders they want and set a price or ?payout? for those results. This allows them to use their performance metrics to maximize the potential of their campaigns.
“We designate one toll free number per campaign, per media outlet, and can answer valid calls which can be :30 or :60 second qualified leads. We can also instantly redirect the calls to any call center or to the marketer’s live consultants,? Perlstein continued. InfoWorx Direct has relationships with hundreds of TV stations, many cable networks, and thousands of radio stations. “The beauty of per inquiry deals is that the client can work within their allowable cost per order and maintain profitability while controlling media costs. Our proprietary platform and media management systems provide complete tracking information, and can even specify call center hours for valid, qualified leads. This allows clients and media to partner with a revenue sharing media campaign,? Perlstein added.
Per inquiry campaigns work especially well for legal, tax relief, insurance, mortgages, reverse mortgages, diabetic recruitment, health care and many soft product offers.
For 20 years, InfoWorx has established itself as a pioneer in direct response TV advertising, and has generated billions of dollars of major “as seen on TV success” for clients including Emerson Electric, Innovation Direct, SnorEnz, Rubbermaid, and iRobot’s Roomba. For additional information on InfoWorx, contact Ron Perlstein, or visit InfoWorx Direct.
InfoWorx Direct, LLC, is a full service direct response agency and media buying service with an evolving infomarketing business philosophy. The InfoWorx scientific approach has led to profitable results and success for established companies and newcomers alike.
Dave Morgan’s father died when little David was only two. His frigid, prudish mother, having been released from the odious sexual servitude of marriage while simultaneously benefiting from a generous life insurance payout, never remarried. Because she was so prudish, it was in the bras and panties section of his mother’s JC Penney’s catalogues that he first saw the basics of the physical differences between men and women–differences which, even at a very young age, both fascinated and aroused him. It was in the summer between the fifth and sixth grades that he finally saw just what it was that filled that fascinating underwear in the catalogues when he and his friend ferreted out the pile of girlie magazines his friend’s father kept hidden in a cupboard in his garage workshop. Thus, the world of heterosexual eroticism was opened to him visually by the education he received in the pages of Playboy, but it was closed to him psychologically by the education he got as the target of his mother’s disapproving tongue. Dave grew up horny as a hoot owl, but he remained convinced that women did not like sex, got no pleasure from it, and put up with it only when they had to–and then only when there was something in it for them. Dave’s sex life centered around the use of his good right hand, the abundance of magazines featuring unclad women, and an active imagination. When he met the woman who would become Mrs. Morgan, he found a girl with whom he could talk and laugh and explore, but sex was never part of that exploration. He wanted it, but thanks to the poisoning of his libido by his mother, he didn’t expect it. With just a few exciting exceptions, sex for Dave and Allison was a monthlyordeal, as they worked fruitlessly at getting her pregnant. Then the world ended for Dave when Allison learned of his “perverted” solitary sexual existence, which served as a substitute for what he wanted from her. When she learned of his frequent masturbation, that discovery disturbed her
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